Bridgerton, according to Netflix, reached 82 million households in its first 28 days of availability, compared to 25 days for Squid Game.
Today, Netflix Inc (NASDAQ: NFLX), an American pay television over-the-top media provider and original programming production company, announced that the popular Korean gruesome blockbuster series Squid Game was its most popular drama series ever launched. Hwang Dong-Netflix hyuk’s originals have continuously ranked the top trending series in more than 90 countries today.
The Squid Game has a surprise that has intrigued people worldwide, and the film is already generating Halloween costume ideas. There is a sense of satisfaction for both the creator and Netflix collectively for a series whose concept was born in 2008 and rejected by Korean studios to have attracted this much interest abroad.
According to Netflix, Squid Game has 111 million followers worldwide, and the update has helped NFLX stock recover from its 0.33 percent decline on Tuesday. The company’s stock is up 0.83 percent in pre-market trade, from $5.20 to $630.14.
The truth about the 111 million viewers
Netflix’s measure for the Squid Game, 111 million subscribers, has a twist to it. The data have not been independently verified by a third party and only indicate the number of accounts viewed at least 2 minutes of the series. In addition, the company’s stats do not account for the number of viewers per account, which might substantially inflate the figures.
Bridgerton, a romantic drama series set in the Regency Era, was beaten by The Squid Game in terms of ratings. Bridgerton, according to Netflix, reached 82 million households in its first 28 days of availability, compared to 25 days for Squid Game.
The battle to be the best streaming service provider is heating up, and the kind of attention Squid Game has gotten excellent for Netflix’s business to gain new users.